Great insights. They were critical lessons I learned early in my career when I joined IBM in 1977 from seasoned and successful folks doing work in analytics. Two lessons Peter Norden taught regularly were:
Use long meaningful titles - this is often an executive will initially read
when presenting to Executives make two assumptions: they are incredibly bright, but no nothing about the subject you are presenting. Gear your writing and presentation to this audience.
Great insights. They were critical lessons I learned early in my career when I joined IBM in 1977 from seasoned and successful folks doing work in analytics. Two lessons Peter Norden taught regularly were:
Use long meaningful titles - this is often an executive will initially read
when presenting to Executives make two assumptions: they are incredibly bright, but no nothing about the subject you are presenting. Gear your writing and presentation to this audience.